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MGD MEDIA > Blog > National > Museveni Calls on European Investors to Explore Uganda’s Market Potential
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Museveni Calls on European Investors to Explore Uganda’s Market Potential

Timothy Lukanga
Last updated: 2025/02/17 at 9:49 AM
Timothy Lukanga
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Museveni Calls on European Investors to Explore Uganda’s Market Potential. Courtesy Photo
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President Yoweri Museveni has urged European investors to take advantage of Uganda’s expanding market, emphasizing the country’s potential in agriculture, aquaculture, and environmental sustainability.

Speaking at his country home in Irenga, Ntungamo District, Museveni highlighted Africa’s projected population growth of 2.5 billion in the next 30 years as a prime opportunity for investment.

The president expressed concern over what he called the declining presence of European businesses in Uganda, questioning why more investors were not seizing the available opportunities.

He pointed to successful European ventures already established in the country, including liquid coffee production, avocado exports, and medical waste management. He assured investors of the government’s full support to strengthen these businesses and encourage further investment.

Beyond business, Museveni laid out a plan to restore Uganda’s degraded wetlands by relocating farmers to the peripheries for sustainable fish farming. He criticized the practice of swamp rice cultivation, arguing that it has harmed the tributaries of the Nile River.

The president emphasized the importance of balancing economic development with environmental sustainability, ensuring that investment does not come at the expense of Uganda’s natural resources.

His call to European investors aligns with Uganda’s broader goals of industrialization and environmental conservation. With a growing population and a government eager to support foreign investment, Uganda presents itself as an attractive destination for businesses looking to expand in Africa.

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Timothy Lukanga February 17, 2025
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